Zapier Agents review: agents across 9,000 apps, in transition

Contents

1. A product in transition
2. Approvals
3. Published evidence
4. Strengths and limits
5. Pricing
6. Questions to ask Zapier
7. Sources

Type	Automation platform agents
Headquarters	San Francisco, US (remote company)
Founded	2011
Pricing	Published
Website	zapier.com

Zapier, founded in 2011, connects thousands of apps through automated workflows⁠1ZapierWikipedia. Its agents use company knowledge, such as FAQs, documents and public links, to do work across more than 9,000 apps⁠2Build AI teammates with Zapier AgentsZapier.

Best for: Companies already automating with Zapier that want agents acting across its 9,000+ app connections, with a per-tool approval switch.

Not the right fit for: Buyers who need a stable billing model today, or agents working on records the company holds in its own system.

A product in transition

Zapier's blog announces that Zapier Agents is now "AI by Zapier": agents run as a single AI step in the Zap editor, and billing moves to the same task system as other Zaps. Default models are free to use, while other model tiers cost one, three or five tasks per AI step, and a run that crosses 75 tasks pauses for a person⁠3Zapier Agents is now AI by ZapierZapier. The pricing page we read still describes agent usage in activities, with separate monthly allowances⁠4Zapier pricingZapier. Buyers should confirm which model applies to their account.

Approvals

Each tool can now be set to require approval before it runs, replacing an earlier all-or-nothing setting⁠3Zapier Agents is now AI by ZapierZapier. Agents can also be instructed to ask for confirmation through a messaging app, and a Zap can include a Human in the Loop step that sends approval requests by email or Slack⁠5Add approval steps to your agent’s instructionsZapier Help Center · 1 Oct 2026. SAML SSO and an audit log (six months) start on the Team plan; advanced admin permissions and custom data retention are Enterprise features⁠4Zapier pricingZapier.

Published evidence

• Slate (testimonial). Zapier’s agents page quotes Slate saying an agent generated more than 2,000 leads in a single month. Vendor-reported testimonial; no full case study was reviewed.⁠2Build AI teammates with Zapier AgentsZapier

Strengths and limits

Strengths

• The widest app reach in this guide, which suits companies whose records are spread across many SaaS tools.
• Each tool can be set to require approval before running, and Zaps can include a Human in the Loop step by email or Slack.
• Runs pause for a person when a single run crosses a usage threshold.

Limits

• The product and its billing are in transition: Zapier’s blog describes task-based billing, while its pricing page still describes agent activities.
• SSO and audit logs start on the Team plan; advanced admin permissions are Enterprise-only.
• Higher model tiers cost more tasks per AI step, which makes heavy use harder to forecast.
• No security certifications are named on the agents page.

Choose another option if: You need predictable billing now, or agents that act on records inside one system. OpenLazarus or n8n are steadier choices.

Pricing

Published: Professional from $19.99 a month billed annually ($29.99 monthly) for 750 tasks; Team from $69 a month billed annually for 2,000 tasks. Agent usage is metered separately during the transition.

Questions to ask Zapier

• Is our account billed for agents in activities or in tasks, and from when?
• Which model tier will our agents use, and how many tasks does each AI step cost?
• Which tools should require approval, and who receives the requests?
• Do we need the Team plan for SSO and an audit log?

See how Zapier Agents compares with the other agent builders in the main ranking.

Sources

1. Zapier. Wikipedia. Accessed 8 Nov 2026.
2. Build AI teammates with Zapier Agents. Zapier. Accessed 8 Nov 2026.
3. Zapier Agents is now AI by Zapier. Zapier. Accessed 8 Nov 2026.
4. Zapier pricing. Zapier. Accessed 8 Nov 2026.
5. Add approval steps to your agent’s instructions. Zapier Help Center, 1 Oct 2026. Accessed 8 Nov 2026.

Further reading

• Buyer's guide · Updated quarterlyThe best no-code AI agent builders for company work in 2026An analysis of seven platforms for building AI agents without code, judged on the controls a company needs before an agent changes a real order, invoice or customer record.
• Guide · CostWhat no-code AI agents cost: credits, actions, executions and the monthly billEvery platform meters agent work in its own unit. Converting those units into the cost of one task is the only way to compare them, and the only way to avoid the cost overruns Gartner expects to end many projects.
• Guide · CapabilitiesWhat AI agents can do for a business today, and what they cannotAgents now answer mail and calls, key orders, chase invoices and prepare reports. They still fail about one task in three on hard benchmarks, which decides where they should start.